NCAA Tournament has best opening week on record, averaging 10.1 million viewers

NCAA Tournament has best opening week on record, averaging 10.1 million viewers

The NCAA Tournament had its best first week on record, averaging 10.1 million viewers through the second round across CBS, TBS, TNT and truTV. Tournament viewership is up 7% from last year, according to Nielsen. CBS and TNT began showing all of the games in 2011 after CBS had done early rounds in r...

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