College athletes are now eligible for big time payments. Will nonprofits benefit?

College athletes are now eligible for big time payments. Will nonprofits benefit?

When a 2021 Supreme Court decision let loose a tidal wave of cash to pay college athletes for endorsement deals, some nonprofit leaders held out hope that charities would benefit. Many of the organizations created to raise money for that compensation — name, image, and likeness collectives — were cr...

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