How Ringling Bros. circus is trying to appeal to the TikTok-addicted generation

How Ringling Bros. circus is trying to appeal to the TikTok-addicted generation

“Kids already know how to play (games like) Ringling, they just don’t know it by name,” Juliette Feld Grossman, CEO of Feld Entertainment, told CNN. She is trying to modernize her family’s 154-year-old brand for the latest generation. So, the production company is pivoting to video — sort of. Feld...

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